Kitty Ex.

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Yesterday marked the 30th anniversary of Hello Kitty, or as Momus refers to her, that “silly milquetoast beast.”

Contemporary art works featuring popular feline character “Hello Kitty” were shown to the press Friday in Tokyo before the official opening Saturday of an exhibition commemorating the 30th anniversary of the cat brand.

More than 100 Japanese and overseas artists, designers and musicians provided a variety of Hello Kitty works including pictures, visual images, installation and print art to the exhibition “Kitty Ex.,” which will be held until late August in two venues in Tokyo; Roppongi Hills complex and Laforet Harajuku building. (Kyodo News)

Official site for the exhibition.

Update: An article from THE DAILY YOMIURI.